iFi audio Japanese bland site full renewal

Frontend
UI/UX
Web Dev
Static Site
iFi audio Japanese bland site full renewal

Tech Stack

HTML 5
CSS 3
Javascript
Bootstrap
Adobe Illustrator

Description

Handled the entire process independently—from proposing a solution to coding, release, and long-term maintenance.

Analyzed issues with the existing website and evaluated CMS options, but proposed a static site built with Bootstrap based on the client’s needs for speed and simplicity, and the low expected update frequency.

Designed the site using Adobe Illustrator, referencing the original manufacturer’s global site while adapting the layout and visuals for Japanese consumers.

Delivered both design and coding efficiently and consistently as a solo developer.

Adapted flexibly to last-minute schedule and scope changes before release and completed the launch without major issues.

Provided post-launch maintenance and support for approximately four years.

  • Increased monthly page views more than fivefold, from 58,000 to 300,000.
  • Nearly doubled monthly unique user traffic, from 24,000 to 46,000.
  • Completed the entire project—from design to release—solo in just 5 months.
  • Provided ongoing maintenance and support for 4 years.
  • Delivered a lightweight, fast, and fully responsive website tailored to client needs.

Page Info

Top page

Intuitive design tailored to Japanese sensibilities.

/experience/top-wing/ifi-1.png

Other pages

/experience/top-wing/ifi-6.png/experience/top-wing/ifi-2.png

Responsive mobile-first design

On mobile the hamburger menu is displayed.

/experience/top-wing/ifi-mobile.png